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    Friday, 26 October 2007

    New UK Fairtrade Beer


    Freeminer Brewery of Gloucestershire are producing a new beer exclusively for the Co-Op chain of supermarkets. They already produce a couple of beers for them, one of which is fairtrade. This one is both fairtrade and organic.

    I seek out new beers regardless of how ethical they may be, but I do like to shop fairtrade if at all possible.

    Fairtrade beer in the UK usually means honey, and UK honey beers just don't float my boat. I can't even say I'm that struck by Belgian beers using honey. I drank a bottle of fairtrade Wychwood BeeWyched immediately after my bottle of Ruddles Rhubarb and I actually preferred the Rhubarb nonsense. The other Freeminer fairtrade beer Bumble Bee is also disappointing.

    The difference here though, is that the fairtrade product is Demerera Sugar. Now obviously I am expecting another sweet beer, but at least it won't be bloody honeyfied. Hopefully after this, brewers can consider using other fairtrade products more often. I look forward to trying it and filing my report.

    3 comments:

    The Beer Nut said...

    Banana Bread Beer is made with fair trade 'nanas and is yummy.

    maeib said...

    You're quite right. I didn't realise about the fairtrade bananas; it's been a while since I had it.

    And it is a good beer.

    Kieran Haslett-Moore said...

    I will be interested to hear what you think. It wont necasarily be sweet, demerera ferments out pretty dry leaving a hint of rummy ester.
    I use it in my own beers sometimes, Black Sheep Emmerdale is an anouther example.